"At Blink, we believe that there is much more to exercise than just looking good, and we've created a unique member experience that celebrates how great exercise makes people feel," said Bill Miller, vice president of real estate for Blink Fitness.
The fitness clubs practice a "Mood Above Muscle" philosophy, which focuses less on the physical results and more on the mood-boosting potential that comes from being active.
Memberships start at $15 per month.
The two-floor, 12,000-square-foot club will feature a bright, modern design, cardio and strength equipment, a knowledgeable and friendly staff, and a crew of nationally certified personal trainers.
"We're thrilled to be a part of the restoration of the People's Bank building and provide Passaic residents with access to a high-quality gym at an affordable price," Miller added.
The People's Bank building is the tallest building in Passaic. The 12-story art deco building is being rehabilitated to strict historical standards as it's being developed by the Hanini Group.
The new club, plus others currently in development, will bring the company's total to more than 60, throughout New York and New Jersey. Blink plans to open more than 300 additional gyms by the end of 2020.
The company attributes its success and rapid expansion to its signature "Feel Good Experience," which highlights enthusiastic staff members; a clean environment; an open, spacious and colorful design; energizing music; and fitness training that is motivating and affordable.
For more information about Blink, visit its website. And for details on franchising, visit this website.
The new facility will be at 663 Main Ave.
Click here to follow Daily Voice Paterson and receive free news updates.