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Clifton's Commercial Jingle Queen Marlene VerPlanck Dies, 84

Marlene Ver Planck / Summer Wind
Marlene Ver Planck / Summer Wind Video Credit: Avolve Capsules

CLIFTON, N.J. -- The queen of commercial jingles Marlene VerPlanck of Clifton died Jan. 14. She was 84 years old.

She sang the jingle for Campbell's Soup and Winston's Cigarettes.

VerPlanck's career began as a big-band singer but became well-known on the New York Cabaret circuit, according to her obituary in the New York Times.

New York Times writer John S. Wilson in 1980 said she “may be the most accomplished interpreter of popular material performing today.”

Her last performance was a month before she died in Greenwich Village, the obituary says.

She died of pancreatic cancer, according to the report.

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